Updated: Aug 13, 2026
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| Certification Vendor: | Oracle |
| Exam Name: | Oracle Responsys Marketing Platform 2026 Implementation Professional |
| Exam Number: | 1Z0-1032-26 |
| Related Certifications: | Oracle Marketing Cloud Certifications Oracle Responsys Implementation Specialist |
| Real Exam Qty: | 55-75 |
| Exam Price: | USD 245 |
| Exam Format: | Multiple Choice, Multiple Response |
| Certificate Validity Period: | 2 years |
| Available Languages: | English |
| Exam Duration: | 120 minutes |
| Recommended Training: | Oracle University Responsys Training |
| Exam Registration: | Oracle Certification Registration |
| Sample Questions: | Oracle 1Z0-1032-26 Sample Questions |
| Exam Way: | Online proctored or onsite test center depending on region |
| Pre Condition: | Basic knowledge of Oracle Marketing Cloud or digital marketing concepts is recommended. No strict prerequisite certification is publicly enforced. |
| Official Syllabus URL: | https://education.oracle.com |
| Section | Objectives |
|---|---|
| Campaign Management | - Campaign creation and configuration
|
| Message Design and Content | - Email and template design
|
| Analytics and Reporting | - Campaign performance analysis
|
| Responsys Platform Overview | - Core Architecture and Components
|
| Audience Management | - Data management and segmentation
|
| Automation and Orchestration | - Marketing automation workflows
|
| Deliverability and Compliance | - Email deliverability management
|
1. How should you produce an Insight Report that gives you the total number of individuals (unique email addresses) who clicked a link in an email campaign in the first three days after it was sent?
A) Measure = Unique Conversions, Event Date = 3 days
B) Measure = Total Clicks, Interval = 3 days
C) Measure = Single Clicks, Sent Date = 3 days
D) Measure = Responders, Interval = 3 days
E) Measure = Responders, Event Date = 3 days
2. You are asked to troubleshoot a dynamic campaign that is not inserting content correctly for VIP subscribers. You learn that VIP subscribers who have spent more than $3,000 are not receiving messages with the proper promotional code associated with their status level. The amount of money a subscriber has spent is stored in the AMT_PURCHASES attribute as number data type. The set of rules is as follows:
- Rule 1: AMT_PURCHASES Greater than 100
- Rule 2: AMT_PURCHASES Greater than 1000
- Rule 3: AMT_PURCHASES Greater than 3000
Identify the solution.
A) The rule set should be changed:1. Rule 1: AMT_PURCHASES Greater than or equal to 1002. Rule 2: AMT_PURCHASES Greater than or equal to 10003. Rule 3: AMT_PURCHASES Greater than or equal to 3000
B) Responsys requires that the money data type be assigned, because it doesn't support the number data type to be used for monetary values.
C) Responsys can't execute rule sets for a dynamic region without a default conditional rule that initializes the rule set to zero. You will need to create the following rule to fix this issue:1. Default Rule 0: AMT_PURCHASES Equals 0
D) Responsys executes rules in sequential order, so any subscriber with more than $100 in spending will have the content inserted associated with the first rule and the rest of the rules will never be resolved. Either the order of the rules should be reversed or the conditional logic should bechanged to use different operators.
3. What must you create in order for Responsys to be able to track clicks on links in a campaign?
A) Link Table
B) Link Hashmap
C) Link List
D) Insight Link Hashmap
E) Insight Link Report
4. When identifying your target audience for IP warm up, which type of email addresses should you avoid and why?
A) Avoid sending to subscribers who are also receiving transactional emails because they may unsubscribe because they are likely to feel over-messaged from your brand or company.
B) Avoid sending to subscribers who have opened or clicked in the last few days because they may not respond to an email message again so soon.
C) Avoid sending to subscribers who have recently opted-in because they do not have a proven history of engagement.
D) Avoid sending to addresses that have not registered an open or a click in the last six months because they may be likely to hit the spam button or be spam traps.
5. You discovered that your main competitor's employees are subscribed to receive your promotional campaigns directly to their work email addresses.
What should you do in Responsys to prevent your campaigns from being sent to the work email addresses of the competitor's employees, although this is not a complete solution?
A) Periodically run the scrub utility and delete all email addresses from your competitor's domain.
B) In the Account Admin screen, select Define email domain rules and create an audience exclusion by entering the competitor's domain name.
C) Create a Non-Competitor Program using Program Designer.
D) Search the list for the domain name of the competitor and select the block option for each user that is found.
Solutions:
| Question # 1 Answer: B | Question # 2 Answer: D | Question # 3 Answer: A | Question # 4 Answer: D | Question # 5 Answer: A |
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