Try Salesforce : AP-214 valid & accurate questions and answers

Last Updated: Sep 14, 2026

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Salesforce AP-214 Exam Syllabus Topics:

SectionObjectives
Automation and Optimization- Automation Studio workflows
  • 1. Import, query, and segmentation automation
    • 2. Scheduled vs event-driven automation
      - Performance measurement
      • 1. A/B testing and optimization strategies
        • 2. Campaign analytics and reporting
          Marketing Cloud Core Architecture- Salesforce Marketing Cloud ecosystem components
          • 1. Email Studio, Journey Builder, Automation Studio overview
            • 2. Contact data model and Contact Builder fundamentals
              - Data management and integration
              • 1. API and system integrations
                • 2. Data Extensions and relational data design
                  Cross-Channel Journey Design- Customer lifecycle orchestration
                  • 1. Personalization strategies across channels
                    • 2. Multi-step journey optimization
                      - Journey Builder configuration
                      • 1. Decision splits and engagement logic
                        • 2. Entry sources and audience segmentation
                          Email and Messaging Execution- Multi-channel messaging
                          • 1. Triggered and transactional messaging
                            • 2. SMS and push notification integration concepts
                              - Email Studio operations
                              • 1. Content creation and AMPscript basics
                                • 2. Send classification and deliverability rules

                                  Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions:

                                  Question #1

                                  How are profiles merged In IS:

                                  • A. Once a day
                                  • B. Deterministic matching on matched identities
                                  • C. Probabilistic matching
                                  Reveal Solution  Discussion  0

                                  Correct Answer: B  🗳️

                                  Question #2

                                  If an administrator put an email in a shared folder and did not set permissions, which business units would have full access to the email?

                                  • A. Onlythe business unit where it was created will have access
                                  • B. Onlythe business unit(s) immediately below the top level account will have access
                                  • C. Onlythe top level business unit will have access and permissions need be set here for sharing
                                  • D. All business units will haveaccess
                                  Reveal Solution  Discussion  0

                                  Correct Answer: C  🗳️

                                  Question #3

                                  Which three factors are analyzed for each subject line by Einstein Copy Insights?

                                  • A. Frequently used phrases
                                  • B. Spelling Errors
                                  • C. Emotional tone
                                  • D. Phrases that spark engagement
                                  • E. Improper punctuation
                                  Reveal Solution  Discussion  0

                                  Correct Answer: A,C,D  🗳️

                                  Question #4

                                  What is true about Inbox message:

                                  • A. Contact owns the message not the device.
                                  • B. Device owns the message not the contact.
                                  • C. Alert+inbox consume 1 supermessage.
                                  • D. It can open any public url also and not only cloud page
                                  Reveal Solution  Discussion  0

                                  Correct Answer: B  🗳️

                                  Question #5

                                  Where can you see ad details for facebook ad campaign. Both advertising campaigns and journey builder)

                                  • A. On the facebook ad channel
                                  • B. Journey builder
                                  Reveal Solution  Discussion  0

                                  Correct Answer: B  🗳️

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