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Salesforce EEB101 Exam Syllabus Topics:

Salesforce Email Essentials (EEB101) Sample Questions:

1. A customer would like to automate a weekly email campaign using Automation Studio. Which send method would the customer use to configure the email?

A) Send Preview
B) Guided Send
C) User-Initiated
D) Test Send

2. A marketer is updating a data extension by manually importing a file. The marketer wants to ensure only new records are added to the data extension during the Import process.
In which two ways should the data extension and import be configured? Choose 2 answers

A) Select the update type "Add Only"
B) Select the update type "Overwrite"
C) Select the update type "Add and Update"
D) Ensure the data extension has a Primary Key

3. What occurs in an Enterprise 2.0 account when a subscriber clicks the default "One-Click Unsubscribe" link in an email? (Choose 2)

A) The subscriber is deleted completely from the sending account
B) The subscriber is removed from the List used for the Send
C) The subscriber is unsubscribed from the publication list applied to the send
D) The subscriber is added to the enterprise global unsubscribe list

4. A marketer for Northern Trail Outfitters (NTO) needs to dynamically update the sender name and email address based on the sales representative associated with the account. The data is stored in two separate data extensions.
Which two tools should the marketer use? Choose 2 answers

A) Sender Profiles
B) Delivery Profiles
C) Personalization Strings
D) AMPscript Lookup

5. A national landscape company wants to send targeted emails to customers to remind them of their upcoming lawn treatment. Depending on the service, clients will receive either one or two emails. The data for the campaign is in two separate data extensions. Customer Number is a Primary Key field in both data extensions. Which tool can be used to segment the data? (Choose 2)

A) Drag & Drop Segmentation
B) Query Activity
C) Send Definition
D) Data Extract Activity

Solutions: