Try Oracle : 1Z1-1031 valid & accurate questions and answers
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Oracle 1Z1-1031 Exam Overview:
| Certification Vendor: | Oracle |
| Exam Name: | Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials |
| Exam Number: | 1Z0-1031 |
| Certificate Validity Period: | 18 months |
| Related Certifications: | Oracle CX Marketing Cloud Certifications |
| Exam Price: | USD $245 |
| Exam Duration: | 85 minutes |
| Real Exam Qty: | 55-74 |
| Passing Score: | 64% |
| Available Languages: | English |
| Exam Format: | Multiple Choice, Single Answer, Multiple Answer |
| Recommended Training: | Oracle Marketing Cloud DMP Implementation Training |
| Exam Registration: | Oracle University Pearson VUE |
| Sample Questions: | Oracle 1Z1-1031 Sample Questions |
| Exam Way: | Proctored online or at Pearson VUE test centers |
| Pre Condition: | No formal prerequisites; recommended experience with Oracle Marketing Cloud / BlueKai |
| Official Syllabus URL: | https://education.oracle.com/pls/web_prod-plq-dad/db_pages.getpage?page_id=5001&get_params=p_exam_id:1Z0-1031 |
Oracle 1Z1-1031 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Tag Implementation & Data Ingestion | 25% | - Mobile SDK integration - BlueKai Core Tag deployment - First-party data ingestion methods - Server-to-server integration |
| Audience Creation & Management | 20% | - Build and configure audience segments - Audience activation and delivery - Classification and taxonomy setup |
| Identity Mapping & Resolution | 20% | - Oracle ID Graph concepts - Offline match integration - ID swapping and mapping strategies |
| Reporting & Optimization | 15% | - Site Hits and Inventory reports - Performance analysis and optimization - Audience profile and discovery reports |
| Data Strategy and Scoping | 20% | - Define DMP use cases - Data scoping and collection policies - Compliance and privacy requirements |
Oracle Marketing Cloud Data Management Platform 2019 Implementation Essentials Sample Questions:
1. Your client wants to run a campaign with a media execution partner that currently does not have an app in the Oracle BlueKai app catalog. What should they do?
A) Create a Dynamic Synchronous container to support the transfer of data.
B) Configure the campaign to deliver audience data directly to the partner's web page via JS container tag.
C) Configure custom parameters to deliver data to the media execution partner
D) Manually enter the pixel required for sending campaign data to the partner.
E) It is not possible to run campaigns with partners that do not currently have apps in the Oracle BlueKai app catalog.
2. Your client, Alpha Corp, is performing a one-time import of CRM data. They need the data for a single campaign, and due to the nature of the data, it will be obsolete in 14 days. What is the best method for your client to ensure the creation of proper categories and rules?
A) Corporate classification
B) Self-service OnRamp
C) Self-classification
D) Managed classification
3. When working with a customer on their data scoping project, which three are high-impact topics to discuss?
(Choose three.)
A) Total volume of categories that they anticipate in their taxonomy
B) Offline file structure and content
C) Exact number of users that will be classified into each category
D) Granularity of taxonomy categories
4. Your customer wants to ingest mobile device ID data into the DMP. Identify the two DMP data ingestion methods that will enable them to do this. (Choose two.)
A) Mobile direct ingest
B) User data API
C) Asynchronous javascript tag
D) Image pixel
5. You have just deployed the BlueKai data collection tag on your site and you are interested in understanding the category level inventory trend.
Which statement is true?
A) The data from the tag will be available after 48 hours in the Provider Inventory Report.
B) The data from the tag will be available immediately in the Provider Inventory Report.
C) It can take up to a week for the Provider Inventory Report to reflect this newly onboarded data via the tag.
D) It can take up to 36 hours for the Provider Inventory Report to reflect this newly onboarded data via the tag.
E) The data from the tag will be available after 24 hours in the Provider Inventory Report.
Solutions:
| Question # 1 Answer: D | Question # 2 Answer: B | Question # 3 Answer: A,C,D | Question # 4 Answer: A,B | Question # 5 Answer: E |
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