Last Updated: Oct 11, 2026
No. of Questions: 108 Questions & Answers with Testing Engine
Download Limit: Unlimited
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| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Administration and Utilities | 15% | - Unica command-line utilities - Logging, monitoring and maintenance - Performance optimization |
| Topic 2: Configuration and Security | 25% | - Authentication and authorization - Data source configuration - System properties and settings - Marketing Platform integration |
| Topic 3: Troubleshooting and Integration | 10% | - Integration with other Unica products - Common errors and resolution |
| Topic 4: Flowchart Design and Management | 30% | - Offers and attributes - Scheduling and automation - Segmentation and targeting - Process boxes and audience levels |
| Topic 5: Architecture and Installation | 20% | - Installation and deployment procedures - System architecture and components - Supported platforms and databases |
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The IBM Unica Campaign V8.5 blueprint centers on these domains:
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Currently, the C2080-470 exam's passing score is 70% / 800 and the registration fee is $200 USD (standard IBM rate). These figures belong to IBM and can be revised, so confirm them on the official site before scheduling.
IBM states the following prerequisites for the IBM Unica Campaign V8.5: Recommended: 1–2 years hands-on experience with Unica Campaign or related marketing automation tools.
For the authoritative details, see the official certification page.
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According to the latest exam information, the C2080-470 exam contains 106–108 questions and lasts 120 minutes minutes. Simulating those conditions at home with the PC test engine is excellent preparation for the real environment.
After an installation, a specialist tries to access the Platform Settings > Configuration part of the Unica GUI and is not able to see it. An error message is also received. The specialist suspects that there are some incorrect settings there which need to be modified. How can the specialist make the modifications to these settings without using the GUI?
Correct Answer: B 🗳️
In a Unica Campaign Flowchart, a customer database table (see below) is mapped in a Select process box. There is a requirement to output the following fields: CustomerID, and an Age group which would have the values "YOUNG" for customers whose age is less than 40 and "OLD" for customers whose age is greater than 40. This column will be consumed by another downstream process in the flowchart.
Ideally, which steps should be executed to get the task done?
Correct Answer: D 🗳️
Does Unica Campaign take advantage of clustering? A specialist has deployed Unica Marketing Platform in a cluster and now would like to deploy Campaign in cluster. Will this work?
Correct Answer: C 🗳️
When creating an offer template, a Unica Campaign specialist needs to ensure that the offers created subsequently using this offer template can be grouped together and rolled-up for reporting purposes. This can be achieved by?
Correct Answer: C 🗳️
The Unica Campaign/Platform system has been configured for Single Sign-On (SSO) access. Where are the passwords for the user logins stored?
Correct Answer: A 🗳️
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